FOCUS Hour: Project 1 Classes
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Project 1: Class 11
* Agenda & Review
* FH Field: Career Exposure
* Lesson: “Intro To Branding & Marketing Pt.1”
* Brand Identity
* Brand Voice & Tone
* Brand Promise
* Industry Career 3:
* Food Marketing Director - $112,000/Yr
* Activity 1: Logo Detective Game
* Activity 2: Create Logo for Gourmet Lemonade Brand
* Activity 3: Create Logo for Gourmet Rice Krispies Treat Brand
* Independent Focus Block (10min): Student-Led
* Class Wrap-up: 2:55pm - 3:00pm
Extended-Homework Focus (Premium): 3:00pm - 3:50pm
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Project 1: Class 12
* Attendance
* Agenda & Review
* FH Field: Business & Entrepreneurship
* Lesson: “Intro To Branding & Marketing Pt.2”
* Marketing Strategy
* Content Marketing
* Value Proposition
* Activity 1 (Prize-For-Winner): Slogan Showdown Game
* Activity 2: Let’s Tell The People
* Create A Description For Each Gourmet-Flavored Lemonade
* Create A Description For Each Gourmet-Rice Krispies Treat
* Create A Slogan For The Gourmet-Flavored Lemonades
* Create A Slogan For The Gourmet-Rice Crispy Treats
* Independent-Focus Block (10min): Student-Led
* Class Wrap-up: 2:55pm - 3:00pm
Extended-Homework Focus (Premium): 3:00pm - 3:50pm
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Project 1: Class 13
* Attendance
* Agenda & Review
* FH Field: Research & Study Habits
* Lesson: “Intro To Manufacturing & Distribution Pt.1”
* Prototyping
* Sourcing Materials
* Determine Scaling Capacity
* Identify And Determine Most Effective Distribution Method
* Activity 1: Create A Prototype Of A Gourmet-Flavored Lemonade That’s Packaged
* Activity 2: Create A Prototype Of A Gourmet Rice Krispies Treat That’s Packaged
* Independent-Focus Block (10min): Student-Led
* Class Wrap-up: 2:55pm - 3:00pm
Extended-Homework Focus (Premium): 3:00pm - 3:50pm
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Project 1: Class 14
* Attendance
* Agenda & Review
* FH Field: Budget & Finance
* Lesson: “Intro To Sales & Processing Pt.1”
* Product Knowledge
* Pricing & Discounts
* Sales Channels
* Inventory
* Order Capturing
* Order Fulfillment
* Activity 1: Customer Service Role-play
* Greeting Customers (e.g. Nice and/or Rude)
* Taking Lemonade And Rice Krispies Treat Orders
* Purchasing Transactions (e.g. Payment and Receipt)
* Order Processing (i.e. Quickly Prepare The Customer’s Order)
* Fulfilling The Order (i.e. Give The Customer Their Correct Order)
* Activity 2: Begin Taking “Real” Lemonade And Rice Krispies Treat Orders
* Service Learning Project (10min): Class-Led
* Class Wrap-up: 2:55pm - 3:00pm
Extended-Homework Focus (Premium): 3:00pm - 3:50pm
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Project 1: Class 15
* Attendance
* Agenda & Review
* FH Field: Business & Entrepreneurship
* Lesson: “Intro To Planning & Organizing Pt.1”
* Select Date, Time, And Location Of Lemonade And Rice Krispies Treats Sale
* Create Planning Teams
* Event Timeline
* Assign Roles
* Activity: Team Breakout Session
* Discussing Roles And Assignments
* Brainstorming
* Practicing
* Independent-Focus Block (10min): Student-Led
* Class Wrap-up: 2:55pm - 3:00pm
Extended-Homework Focus (Premium): 3:00pm - 3:50pm